A three-day online conference explored advances in “sensory nudging,” a means of improving tradition taste-testing for food products.
The Arkansas Agricultural Experiment Station’s Sensory Science Center hosted a three-day online conference, “Science-Telling About Revolution (STAR) in Sensory Nudges,” on Oct. 19-21. Researchers and industry professionals from around the world joined the virtual event to share how sensory cues can alter perception and behavior toward food.
“Sensory nudging is characterized as leading consumers to experience foods or non-food products in a healthier, happier, more sustainable or smarter way naturally through optimized sensory cues,” said